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Digital Content Executive Job Description

Are you a digital content wizard with design skills ranging from graphic design to coming up with wireframes for webpages?

If you are bouncing in your seat thinking yes, then we have an exciting opportunity for you to thrive and hone your skills in a fast-paced startup environment. We hope to welcome a snooze-loving Digital Content Executive to team Joey Mattress! This job requires you to flex your creative muscles as it focuses highly on designing and producing quality visual content and media assets.

A job for people who love sleeping

Joey Mattress started with a mission to help Malaysians sleep better. Our direct-to-consumer business model lets us skip traditional channels and deliver directly to our customers from the factory, at a fraction of the price. We are a customer-centric company that believes in high quality, fair prices and customer happiness.

Responsibilities

The Digital Content Executive will transform the marketing team's ideas into relevant and authentic visuals that efficiently communicates the intended marketing messages. You will be responsible for a wide variety of design tasks that attract, engage and relay information to our customers in the most optimal and efficient way. This would be accomplished through developing, designing, and publishing interesting visual material that is in line with our branding.

In this role, you will

  • Produce assets for our social media accounts (Instagram, Facebook, Twitter, YouTube, and occasionally Shopee)
  • Edit videos with apps such as Premiere Pro, etc.
  • Design the wireframe for webpages such as for blog posts, product launches, and new services announcement pages
  • Illustrate and create unique, Joey-branded images/assets for use in our marketing materials and on our website
  • Design the graphics and layout of our emails for our email marketing campaigns
  • Assist in product packaging design
  • Produce ad assets (for FB and IG) by compiling relevant parts of different content creator/in-house videos and photographs
  • Manage our media assets library and make sure all content posted by customers/content creators are kept for our records
  • Assist in creating our monthly social media calendar (includes making sure our mood/visuals board for IG is aesthetically pleasing)
  • Copywriting for the visual content/ad assets is not necessary but appreciated
  • Take the marketing team's ideas and bringing it to life by creating the right visuals for it
  • Understand Joey Mattress's advertising message and efficiently communicate the brand, its products, and its services in accordance with the brand identity and voice
  • Assist in design-related ad-hoc tasks such as booking photoshoot studios, liaising with photographers/talents, ensuring that packaging samples arrive on time, etc.
  • Discover interesting topics, follow what’s trending, and create relevant materials/posts/captions to drive engagement. In other words, create memes

You will report directly to the Chief Marketing Officer, Joey Tan.

The person we're looking for

You are creative, positive, and have a ”can-do” attitude. You are also a great team player, responsible, reliable and open to new ideas. You are used to working efficiently according to a timeline drafted while driving multiple projects. You work well both on your own as well as in teams, and aspire to contribute to the overall goals of the company.

This position requires

  • 3-5 years of experience in a marketing, advertising, and/or creative agency
  • BS in Graphic Design, Communications, Marketing, Media or equivalent. Exceptions would be made for a strong portfolio
  • Great visual eye with the ability to turn copywriting into on-brand media assets
  • Passion for visual storytelling, marketing/advertising, pop culture, and design
  • Proven record of delivering effective and innovative media assets including edited videos, unique social media posts (not from Canva), wireframes for microsites and landing pages, and designing e-mails for email marketing
  • Functional knowledge of Adobe Creative Suite (editing with Premiere, Photoshop, Illustrator, etc.)
  • Experience with building and developing webpage wireframes, UXUI design experience would be a huge plus
  • Creative and development-oriented mindset
  • Oral communication skills in English, plus either Mandarin or Malay (both would be a plus)
  • Project and time management skills
  • Desire to continue to grow skill set with ongoing education and training

What we offer

  • The opportunity to be part of one of the fastest growing startups in Malaysia
  • Daily nap time allowance
  • Bring-your-own-device reimbursement
  • Internet allowance
  • Medical claims
  • Staff discounts
  • SkillShare access
  • Flexible medical and paid leave allowance
  • Flexible working conditions focusing on enhancing productivity and well-being. The team is working from home until February 2021 at the moment to minimize potential exposure to risks. We will always focus on keeping our team members safe!
  • Once the pandemic settles down, you'll get to work in one of the biggest co-working space in Malaysia - Common Ground. This position would be based in Kuala Lumpur, a vibrant and exciting city that you won't ever get bored of
  • Motivated and inspired team that works with you, not against you. We have each other's backs!
  • Management team that encourages employee to speak out in a safe environment where everyone is treated as equals.
  • All-expense-paid Joey outings

Application

Send your resume, portfolio, and expected salary in an email titled "Digital Content Executive Application - Your Name" to team@joeymattress.com. For further questions, you are welcome to email us too. Interviews will be held on an ongoing basis until we find the right candidate to join #TeamJoeyMattress.